Political slogans aim to convey highly persuasive messages, which is why they are increasingly being studied, especially from a pragmalinguistic point of view (Arrieta Castillo 2022). Our aim is to analyze the communicative strategies of inclusion used in these texts, based on a corpus of slogans created for the federal (PSOE) and national (PP) congresses held since the restoration of democracy in Spain.
Análisis lingüístico y pragmático de los eslóganes de los congresos federales del PSOE y de los congresos nacionales del PP celebrados tras la restauración democrática y estrategias comunicativas de inclusión
Medina Montero;Luque
2024-01-01
Abstract
Political slogans aim to convey highly persuasive messages, which is why they are increasingly being studied, especially from a pragmalinguistic point of view (Arrieta Castillo 2022). Our aim is to analyze the communicative strategies of inclusion used in these texts, based on a corpus of slogans created for the federal (PSOE) and national (PP) congresses held since the restoration of democracy in Spain.File in questo prodotto:
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Orizzonte_263_Il potere in-es-clusivo della lingua finale Medina Luque (2).pdf
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