This study, based on organizational identity theory literature (Albert et al., 2000; Gioia et al., 2013; Haslam et al., 2017) and on sustainability (Kiefhaber et al., 2020; Verwaal et al., 2022) aims to advance our understanding of the organizational pathways to building organizational sustainable identity. We analyze organizational sustainable identity as a social construct that frames organizational behavior by introducing relevant norms and values toward maintaining sustainable development. We argue that by implementing economic-, social- and environmental-based mechanisms, firms shape organizational identity towards a sustainable one. Thus, the purpose of this study is to explore key pathways leading to the creation of an organizational sustainable identity. The findings are based on a qualitative analysis of 26 Brazilian firms operating in the food industry. The model comes from an exploratory analysis of in-depth semi-structured interviews on the pathways for developing organizational identity integrating sustainable aspects. Thus, we propose an exploratory framework related to the formation of an organizational sustainable identity.
Building an Organizational Sustainable Identity: An Exploratory Analysis of Brazilian Coffee Producers
Balzano Marco;Kyrdoda Yuliia;Vianelli Donata
2023-01-01
Abstract
This study, based on organizational identity theory literature (Albert et al., 2000; Gioia et al., 2013; Haslam et al., 2017) and on sustainability (Kiefhaber et al., 2020; Verwaal et al., 2022) aims to advance our understanding of the organizational pathways to building organizational sustainable identity. We analyze organizational sustainable identity as a social construct that frames organizational behavior by introducing relevant norms and values toward maintaining sustainable development. We argue that by implementing economic-, social- and environmental-based mechanisms, firms shape organizational identity towards a sustainable one. Thus, the purpose of this study is to explore key pathways leading to the creation of an organizational sustainable identity. The findings are based on a qualitative analysis of 26 Brazilian firms operating in the food industry. The model comes from an exploratory analysis of in-depth semi-structured interviews on the pathways for developing organizational identity integrating sustainable aspects. Thus, we propose an exploratory framework related to the formation of an organizational sustainable identity.Pubblicazioni consigliate
I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.