Sfoglia per Autore
Brand e Country of Origin: una ricerca sulle preferenze del consumatore di olio extra-vergine d’oliva
2016-01-01 DE LUCA, Patrizia; Pegan, Giovanna; Troiano, Stefania; Gallenti, Gianluigi; Marangon, Francesco; Cosmina, Marta
Diesel: An Unconventional, Innovative, International-Lifestyle, Italian Company
2016-01-01 Vianelli, Donata; Pegan, Giovanna; Valta, Manuela
Business innovation and internationalisation: focus on the Italian coffee industry
2016-01-01 DE LUCA, Patrizia; Pegan, Giovanna
Value creation in foreign markets: wine importers and their Country of Origin Proclivities
2017-01-01 Pegan, Giovanna; Vianelli, Donata; Reardon, James
Insights from Google search user-generated data: a study on European Wine in the US Market
2017-01-01 Carlos Gonzalo, Penela; DE LUCA, Patrizia; Pegan, Giovanna
Impegno religioso e consumo verde: quali relazioni?
2018-01-01 Pegan, G.; de Luca, P.; Vianelli, D.
Insights from a Google Keywords Analysis about Italian Wine in the US Market
2019-01-01 DE LUCA, Patrizia; Pegan, Giovanna; Gonzalo-Penela, Carlos
La comunicazione dei valori dell'impresa familiare nei mercati internazionali
2020-01-01 Vianelli, Donata; DE LUCA, Patrizia; Pegan, Giovanna
La gestione della complessità nelle strategie omnicanale dell’impresa internazionale
2020-01-01 Vianelli, D.; de Luca, P.; Pegan, G.
The Importance of Consumer Perception of Corporate Social Responsibility to Meet the Need for Sustainable Consumption: Challenges in the Sportswear Sector
2020-01-01 Pegan, Giovanna; Schoier, Gabriella; de Luca, Patrizia
Customer Experience in the Coffee World. Qualitative Research on the US Market
2020-01-01 de Luca, P.; Pegan, G.; Vianelli, D.
Impegno religioso e acquisti di prodotti verdi: primi risultati di una ricerca quantitativa
2020-01-01 Pegan, G.; Del, Missier; de Luca, P.; Mandolese, F.
International marketing strategy. The country of origin effect on Decision-Making in practice
2020-01-01 Pegan, G.; Vianelli, D.; de Luca, P.
Mindfulness for Sustainable Consumption. First Findings from a Qualitative Research on Religious Beliefs Oriented Consumers
2020-01-01 de Luca, P.; Pegan, G.
An analysis on consumer perceptions of corporate social responsibility and sustainable consumption
2021-01-01 Schoier, Gabriella; Pegan, Giovanna
Consumer Preferences for Origin and Organic Attributes of Extra Virgin Olive Oil: A Choice Experiment in the Italian Market
2021-01-01 Carzedda, Matteo; Gallenti, Gianluigi; Troiano, Stefania; Cosmina, Marta; Marangon, Francesco; de Luca, Patrizia; Pegan, Giovanna; Nassivera, Federico
Caso 1. Modiano: crescere nei mercati internazionali valorizzando nel tempo le competenze distintive
2022-01-01 Crechici, Stefano; DE LUCA, Patrizia; Pegan, Giovanna
The Importance of Consumer Perception of Corporate Social Responsibility to Meet the Need for Sustainable Consumption: Challenges in the Sportswear Sector
2022-01-01 Pegan, G.; Schoier, G.; de Luca, P.
An analysis on consumer perception via “stereotype content” model between sustainable brand and country of origin
2022-01-01 Schoier, Gabriella; Pegan, Giovanna; Fadini, Stefano
Effects of country of origin and importers’ innovativeness in new product trials
2022-01-01 Pegan, G.; Reardon, J.; Vianelli, D.
Legenda icone
- file ad accesso aperto
- file disponibili sulla rete interna
- file disponibili agli utenti autorizzati
- file disponibili solo agli amministratori
- file sotto embargo
- nessun file disponibile